Ubisoft has been in the video games landscape for thirty years now ! From triple A games to independant studios, there’s something for everyone. Jean-Baptiste Desmaizières, marketing director for Ubisoft in France, took some time to talk about Ubisoft and their position in esports.
With Rainbow Six, the French company jumped ahead and already introduces a competitive circuit which will expand throughout the months to come. Ubisoft wishes to get bigger in esports and set itself in Asia. A new challenge for the editor who will have to conquer a new audience !