The Esports Observer is a website that covers the business side of esports. It was founded in 2015. Besides a section dedicated to specialized articles, TEO has two verticals : a platform that compile…
When can we see esports at the Olympics?
In April 2017, Chinese heavyweight company Alibaba announced the inclusion of esports as an official discipline of the 2022 Asian Games. The Olympic Council of Asia even considers adding a few games (…
Sponsoring : A less appealing ESL One
This year again, 16 of the best Counter-Strike teams battled it out in the LanXess Arena, Cologne, Germany. Once again, Smartcast covered the battle that took place underground : that of sponsoring! B…
C Knuth : “We look at spending around 1.5 million dollars for our teams this year”
Rogue is one of the most recent esports club with a huge fame. Created in may 2016, it build its reputation over its Overwatch team, one of the best in the world. Always in search of new perspectives,…
Jean-Baptiste Desmaizieres : “Our new objective is to create esports games”
Ubisoft has been in the video games landscape for thirty years now ! From triple A games to independant studios, there’s something for everyone. Jean-Baptiste Desmaizières, marketing director fo…